Barely any iPhone users have agreed to app tracking in iOS 14.5

Bill Mount

Only 13% of iOS users across the world have explicitly allowed apps to track them, even after two weeks of the features being enabled in iOS 14.5, according to new figures. Apple’s app tracking transparency tool (ATT) makes apps seek permission from users before tracking their data across other apps […]

Only 13% of iOS users across the world have explicitly allowed apps to track them, even after two weeks of the features being enabled in iOS 14.5, according to new figures.

Apple’s app tracking transparency tool (ATT) makes apps seek permission from users before tracking their data across other apps or websites usually for advertising purposes.

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